What is CRM software for sales? Customer relationship management software for sales (sales CRM software) is a feature-rich platform used by companies around the world to store all customer data in one place. This helps them optimize the management of their sales pipeline and generate more sales.
That’s right… Sales CRM software can increase your sales by 29% , productivity by 34%, and forecast accuracy by 42%. If these numbers don’t tell you much, let’s dig deeper to see what favor a sales CRM software can do for your business.Ç
Benefits of using sales CRM software
CRM software for your business is like a smartphone in your pocket: multifunctional, super fast and… you’re probably thinking of other sweet benefits now. A good CRM will help your company
Top Sales CRM Software Solutions
Snov.io
Snov.io is a sales automation solution that offers a set of tools that your business can use, which comes with absolutely free CRM software with every plan (including its freemium).
Advantages:
Snov.io knows what you want when organizing your sales process: it’s simplicity, multifunctionality and results. With this multifunctional platform, you can generate and verify leads in the blink of an eye, improve your cold outreach and lead nurturing with highly personalized triggered emails , automate follow-ups, and track engagement directly from your Gmail.
Their free CRM is available with every pricing plan (including their trial plan) and allows you to create custom pipelines, manage agreements with your team, create tasks, and increase revenue without additional expenses!
And most importantly, Snov.io is one of the cheapest solutions as it is a sales multi-tool. Like a Swiss army knife for sales
Cons
Since Snov.io CRM is quite new, it may lack some of the CRM features such as data import or in-depth analysis. The release of these features is planned, but you will have to wait.
Price: Your forever free plan. Paid plans start at $39/month.
Salesflare is a simple yet powerful sales CRM software for small and medium-sized B2B businesses.
Advantages
Most CRMs are overly complicated and require tremendous work to keep them up to date and functional. But not Salesflare!
Salesflare’s easy-to-use sales CRM automatically stays up to date by collecting all customer information from emails, email signatures, meetings, phone calls, publicly available information, web and email tracking, LinkedIn, etc.
The CRM is deeply integrated into Google Workspace, Microsoft Outlook, Office 365, and LinkedIn, so you can access it from wherever you are working.
Cons
Salesflare doesn’t allow you to find leads, prepare your email address, or verify email addresses, so you’ll need to use another platform for sales prospecting.
Price: 30-day free trial. Paid plans start at $29/month.
Pipedrive
Pipedrive’s sales CRM software is a small business-focused solution with multiple useful sales features.
Advantages
This platform can boast of an easy-to-use interface and advanced features to help your team create multiple sales channels, manage leads and deals, track all communications, send automated follow-ups, and get customizable reports on sales performance. your sales.
As you may have guessed, Pipedrive is a CRM with strong integration capabilities, so there will be no problem syncing it with your favorite apps.
Cons
Pipedrive CRM software does not have an inbound email sending feature, so you will need to use another platform for your regular email communication with sales prospects. That’s what makes its integration with Snov.io even more meaningful.
Pricing: 14-day free trial. Paid plans start at €15/month ($18.25/month).
HubSpot
HubSpot CRM software seems to have prepared itself well to meet your needs.
Advantages
You can get started with HubSpot’s free CRM software solution. You will enjoy having all your sales operations in one clear dashboard, getting real-time reports on your sales activity, accessing valuable data on your sales team’s performance, and creating your sales training programs.
Additionally, this CRM software will prepare you with tools to have a constant connection with your prospects, such as free meeting scheduling, live chat, email templates, email tracking , and so on.
Cons
What can be a problem when using HubSpot is the limited customization options. As your business matures, you will eventually need to purchase more advanced packages to increase the capabilities of this sales CRM.
Pricing: Free plan. Paid plans start at $39/month.
Salesforce
There’s no doubt you’ve heard of Salesforce. That is probably the most popular CRM software on the market . Preferred by many business sharks, it may seem a bit like a “we’re not ready” solution for small businesses. But you can start with a free trial to get familiar with its main features.
Advantages
Salesforce offers a basic edition called Salesforce Essentials. With this package, you’ll be able to import your data and configure your sales CRM with in-app help, track your contacts and deals in one place, fine-tune customer communication, and integrate with the apps you already use.
Cons
Salesforce has data storage limits. Therefore, as soon as you increase your customer base, saving a lot of information for free may become inconvenient one day. Additionally, customizing its functionality can cost a lot.
Pricing: 14-day free trial for Salesforce Essentials. Paid plans start at $25/month (billed annually)
Zoho
Zoho sales CRM software definitely has something to offer your business. You’ll enjoy its easy-to-use interface, plenty of customization options, integration capabilities, and data security.
Cons
If you need personalized engagement with your sales prospects, Zoho is not an option. Unfortunately, this sales CRM software does not have individual email tracking and lead notification features.
Price: Free for up to 3 users. Payment plans start at €18/month.
salesmate
Salesmate is a versatile sales CRM software with built-in intelligence.
Advantages
Sales forecasting and reporting, goal tracking, custom dashboards, sending sales emails – all these Salesmate features are designed to propel your sales process up the ladder. What also makes this CRM software so attractive is its powerful integration with many other platforms and applications
8. Streak
Streak is a go-to solution for your business if you’re a Gmail-obsessed guy. This sales CRM software is completely based on Gmail.
Advantages
Additionally, Streak CRM sales software offers a connection to over 1,000 other tools through Zapier integration.
OnePageCRM
OnePageCRM is an “action-focused” CRM tool aimed at small and medium-sized businesses looking to automate and scale their sales processes. They help create deals and send quotes in just 37 seconds.
How to choose your sales CRM software
We have covered only eleven sales CRMs, while you will find dozens of them in the market, all shining with their brilliant features. However, to make the right decision, you need to understand the facets that you need to take into account, such as:
Price
Look for something affordable and cost-effective. If you’ve noticed, most of the customer management software mentioned above offer a free trial, so why not try out their core features to see how they fit your sales goals?
Complexity
- return on initial capital investment on CRM is around $5 to each $1 contributed (Baseline)
- 79% of leads neglect to change over without CRM (Pardot)
- 30% of all leads bomb because of terrible information sources (Cyber Sphere)
- 26% is the recorded reception rate for CRM (Salesforce)
- 65% lift in deals quantities is acknowledged by businesses with CRM (Innopple Technologies)
- 41% income increment is accomplished with CRM (Trackvia)
- 60% of the time, CRM is utilized for email promoting by small businesses (MarketingCharts.com)
- 47% of the time, leads supported in a CRM framework are changed over (Annuitas Group)
- 300% improvement in change rates with CRM set up (Cloudswave)
- 40% improvement in normal buy an incentive with CRM (Cloudswave)
- 23% decrease in lead cost with CRM (Cloudswave)
- 47% improvement in client support with CRM (Capterra)
- 26% improvement in maintenance by means of Social CRM (Nucleus Research)
- 74% of businesses utilizing CRM report better client connections (Software Advice)